greater success with a smaller budget?
...reach new or mature markets most effectively?
...generate new revenues from existing customers?
...integrate direct sales, mail campaigns, e-mail, and your
...win a higher percentage of RFPs
you ask and answer the right questions before
you launch a campaign, hire sales staff, or set pricing. Our
more than 30 years of experience in testing, cost analysis,
offer development, and competitive and market positioning
give you an advanced starting point for strategic planning
and a wider view of the possibilities.
we can show you the easiest and most effective ways to save
time and money, multiply the functionality of materials, measure
the performance of your marketing efforts, and use the results
to fine-tune your strategy, offer, media, and message.